Fig Tree Music Store

Winter NAMM 2011 takes place in Anaheim, California from 13-16 January 2011. Easily the most important event in the music-making industry calendar, the NAMM show brings together all of the major hardware and software manufacturers for a trade-only convention.

Alongside the most exciting and revolutionary new music-making products of 2011 from market leading exhibitors like Fender, Gibson, Korg, Roland, Line 6, Peavey, Avid and many more, there will be an array of celebrity appearances and the usual helping of weird and wonderful sights and sounds from the basement.

from namm 2011 to latest updates:

Sharing best practices is more relevant than ever for the industry in this changing economy, so we have created the first-ever NAMM Retail Summit.

Retail is changing—fast. So is the music products industry. That’s why The NAMM Retail Summit was created. This session is focused on the critical changes taking place in retail and the vital information you need to stay in business—and thrive. NAMM President/CEO Joe Lamond  will sit down with in a frank, one-on-one discussion with Robin Lewis, co-author of the current best-selling book “The New Rules of Retail: Competing in the World’s Toughest Marketplace,” about the future of retailing. In the book, it’s predicted that 50% of all retailers and brands won’t survive the latest wave of change. After this conversation, a panel of NAMM retailers will share their thoughts adapting to the changing retail climate and how it’s impacted their future business plans. This is an excellent opportunity for every music retailer to get an exclusive behind-the-scenes glimpse into the trends that will become an essential roadmap to success.